Editorial

It’s good to be back with the crew! For our latest campaign shoot we invited along our friend and local creative Michaela to document the shoot. Come behind the scenes of ‘SUMMIT’ from the eyes of...

summit noun 1. the highest point. Our journey continues with 'SUMMIT', a collection equally adept to both urban and natural environments, compelling you to explore and seek out new experiences. We ...

Cockatoo Island, Sydney Australia 📍 On location for our new collection Natural Reign. Designed, sourced, developed, refined & produced. An enormous task to create our latest collection with su...

‘Natural Reign’ - Our most sustainable collection yet. Balancing the convergence of natural and urban environments.

ovation noun 1. a sustained and enthusiastic show of appreciation from an audience. COLLECTION FABRICS Pure organic cotton across our core Tees & Polos range. Recycled Polyester blended with...

It's National Recycling Week here in Australia, courtesy of the good people at Planet Ark. Obviously these recycling tips are relevant globally, and every week. Be smart and do your part. Ask y...

The Powells Puffer jacket is a program two years in the making. It was critical to take our time during R&D to get it absolutely perfect. Aim from the beginning was to develop the ultimate mul...

nonlinear /nɒnˈlɪnɪə/ adjective 1. used to describe a process, series of vevents, etc. in which one thing does not clearly or directly follow from another. NEW COLLECTION FABRICS Core Tees in ...